Hotel upselling performance in Europe [Report]

Get insights into 5- and 4-star hotel upselling performance in Europe in 2024.

Hero image Europe benchmark report 2024
Preview Benchmark report 2024 Europe

What's inside?

We've analyzed the annual data of Oaky's customers across Europe, measuring the impact of Pre-arrival and Front Desk Upselling on hotel revenue and guest experience. Download the report and discover: 

  • Revenue performance of 5- and 4-star hotels
  • Revenue breakdown between room upgrades and service sales
  • Pre-arrival upselling performance
  • Top-performing deals that generate the most revenue and the reasons why they work.

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